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The AI-related gig is hotter than ever

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  The gig economy is experiencing a high demand for artificial intelligence (AI) related services, according to the CEO of Fiverr, Micha Kaufman. Although the gig economy is facing headwinds, with macro challenges resulting in “headwinds to overall freelance demand,” Fiverr posted results that showed only slight growth in clients hiring the talents of gig workers, but spending across that client population is up. In discussing company metrics, Kaufman noted that active buyers were 4.3 million, up 1% year over year. Repeat customers represent 63% of core marketplace revenue, and spend per buyer for the quarter ended December 31, 2022, reached $262, up 8% year over year. Despite these challenges, Kaufman believes that the long-term secular trend towards remote work and flexible workforce remains intact, so they believe it’s just a matter of time for overall freelance demand to rebound. Kaufman also added that “engaging a dynamic workforce that combines full-time vs. independent worke...